
I've developed a section on Second Life with a summary of the Johnson-Middleton article (Accounting for Second Life), a bibliography, and a links page. See http://maaw.info/SecondLifeMain.htm
I will be adding to the pages mentioned above in the near future. I would like to know if anyone in the IMA is using Second Life for education, training, or promotion. Does the IMA have a presence in Second Life? The AICPA is promoting public accounting on CPA Island, and CPA Island 2 and there are a number of CPA firms there as well. It appears that a lot is going on in the virtual worlds (there are several), but not much has appeared in the accounting literature. I think perhaps the IMA is missing the boat on this and could promote the IMA and CMA to students via a presence in this virtual world.
It seems that a wise strategy would be to develop an IMA Island in Second Life to begin to prepare for the increasing importance of applications in what some are calling hypereal virtual worlds.
Comment
The following article provides support for the view that the AAA and IMA are missing an important strategic opportunity to position these organizations for the future World Wide Web. I know we just got AAA Commons and the IMA linkup started but Kaplan and Haenlein suggest that two-dimensional web sites may soon become obsolete. The boat has sailed and we are not on it.
Kaplan, A. M. and M. Haenlein. 2009. The fairyland of Second Life: About virtual social worlds and how to use them. Business Horizons 52(6): 563-572.
See my summary of this paper at:
http://maaw.info/ArticleSummaries/ArtSumKaplanHaenlein09.htm
More support for the view that IMA should develop a presence in Second Life.
Virtual Worlds Best Practices in Education Conference 2010
University of Texas System in Second Life
The University of Texas System: Building Immersive Instructional Experiences and Learning communities in Second Life
This is a great Idea, James.
IMA shall create a CMA Island and that will be a great strategic opportunity to brand-building.
how are you - my friends
i learn part 3 cam management stragitic
i am ready exchange information in this part
thank's